INTRO & CASE | In association with successful nightlife promoted Miguel Castro of Highlife Entertainment, LJC was invited to help launch a weekly promotional event in the fall of 2007 at Lumen on Tuesday nights, appropriately called Lumen Tuesday's.

RESULT | LJC assisted with weekly promotions and marketing by bringing in live painters, private parties, and additional talent, as well as event marketing and branding by helping develop the event image through web, flier, and email campaign design.  LJC helped develop a website to capture RSVPs for the event as well as display pictures (Lumen Tuesdays.com) to keep people feeling involved and a part of the action on a weekly basis, which has generated thousands of email addresses and hundreds of hits per month. 

The event has been a major success since it's start by bringing in over 200 people per week and over $15,000 in sales per month.  It continues to shine as one of Chicago's best Tuesday night events, as well overall weekly events both at Lumen and across the city of Chicago.